Exemplary Leaders
Aren't Born. They're Forged.
You already have the drive. Now get the framework that turns ambition into the kind of leadership people follow, organizations trust, and industries remember.

Leading Sectors Choose This Framework
Five Practices. One Exemplary Leader: You.
Decades of research reveal that the best leaders in the world share five specific, learnable behaviors.
Practice them daily. Lead differently forever.
From the research of Jim Kouzes and Barry Posner, whose work has shaped leadership development for over four decades.
Select a practice above to explore
Model the Way
Do what you say you will do.
Modeling the way is about the kind of example you set for others as a leader. To effectively Model the Way, you first need to get in touch with who you are: what you believe in, how you communicate, and how your values inform your behaviors.
Leaders who Model the Way:
- Set a personal example of what they expect of others
- Build consensus around a common set of values
- Ask for feedback on how their actions affect others
- Follow through on promises and commitments
- Have a clear philosophy of leadership
When you Model the Way, You:
Understand your values and share them with others
Find common ground between your values and your organization's
Do what you say you'll do
Bring this practice to your organization.
Your Success Wasn't Luck. Now Scale It.
The best leaders don't replicate themselves. They replicate their practices.
Research-Backed
40+ years of evidence
"The Leadership Challenge is the most practical leadership model I've encountered in my 25-year career."
— Senior Executive, Fortune 500
92%
Report improved team performance
3.2x
Higher engagement scores
Your Leaders. Your Timeline. Your Transformation.
In-person or digital. Two hours or two days. Every format equips your leaders with The Five Practices®.
The Leadership Challenge Workshop
The flagship experience. Discover your personal best through The Five Practices® and create actionable commitments for immediate impact.
What You Gain
Make the Kind of Impact That Can't Be Ignored
You can't be in every room. Your leadership practices can.
For You
- Clarity on your leadership identity
- Confidence in high-stakes moments
- A framework that works in any situation
For Your Team
- Higher engagement and retention
- Stronger collaboration and trust
- Aligned execution on shared goals
For Your Organization
- Scalable leadership pipeline
- Culture of accountability
- Results that compound over time
One Proven System. Every Leader in Your Organization.
Bring The Leadership Challenge® in-house. Give every leader in your organization the same proven playbook.
Learning solutions for Agencies, Institutions, and Enterprises.